RMA Laos Group
RMA Laos is a legal entity and a key strategic partner of RMA Group in the Southeast Asian market. Operating in Laos since 1994, the company initially supported infrastructure and humanitarian projects for the government and NGOs. Today, RMA Laos is a pioneer in providing a synchronized ecosystem of solutions ranging from automotive, heavy machinery, and mechanical & electrical engineering services to retail F&B chains, driving industrialization and modernization in Laos.
About us
As part of the global RMA Group network (founded in Bangkok in 1986, originating from providing logistics for post-conflict reconstruction areas), RMA Laos officially commenced operations in the Lao PDR market in 1994. Today, the company's business ecosystem focuses on the following key sectors:
- Automotive & Fleet Management: Commercial vehicle distribution, aftermarket services, and specialized vehicle modification (ambulances, mining vehicles).
- Machinery & Equipment: Agricultural machinery, heavy industrial material handling equipment, and power generators.
- Engineering & Infrastructure (Comin Asia): Energy solutions, EPC (Engineering, Procurement, and Construction) services, and M&E systems for buildings and factories.
- Retail & F&B (via subsidiary EFG): Franchising and operating international food chains (Texas Chicken, The Pizza Company, Swensen's...).
- Financial Solutions: Financial leasing and installment plans for vehicles and industrial equipment.
History of Formation
RMA entered the Laos market in 1994 to meet essential needs for infrastructure upgrade equipment, particularly in road development, irrigation, communications, and civil support projects. Over more than 30 years, transitioning from serving NGOs and the UN, the company has established solid distribution rights for numerous renowned global brands and expanded into F&B retail, gradually becoming one of the largest multi-industry commercial empires in the country.
Vision & Mission
To be the "Partner of Choice" for both local customers and international brands seeking to penetrate the Laos market. The mission is to deliver advanced engineering technologies, safe vehicles, and quality services, directly contributing to the sustainable development of infrastructure and the communities where RMA operates.
Core Values
- Innovation: Constantly seeking flexible solutions and new technologies.
- Integrity: Transparent business practices, adhering to the strictest ethics and risk control standards.
- Endurance: Commitment to staying the course, overcoming barriers and fluctuations for long-term investment.
Strategic Objectives
Strongly integrate ESG (Environmental, Social, & Governance) standards into operational processes. This is materialized by developing clean energy sectors (solar power), building large-scale logistics chains, and focusing on training a highly skilled technical workforce for Lao youth through CSR projects.
Quality Commitment
Backed by a global parent company with over 8,000 employees across 14 countries, RMA Laos operates a vast nationwide infrastructure comprising automotive showrooms (Lao Ford City), technical service centers, and dozens of F&B outlets (EFG). Through this expansive scale, the company delivers a diverse portfolio of key products—ranging from Ford and Land Rover vehicles and JCB heavy machinery to Comin Asia's EPC engineering services and popular F&B franchises like Texas Chicken and The Pizza Company. Underpinning all operations is a steadfast commitment to quality and transparency, driven by a rigorous Enterprise Risk Management (ERM) system, an anti-corruption code of conduct, and strict adherence to the zero-tolerance technical standards of its global parent corporations for all vehicle modifications and repairs.
Achievements
A pioneer in transforming the retail automotive industry and high-tech aftermarket services in Laos. Has solidified its position as one of the primary suppliers of fleets and machinery for the country's major infrastructure mega-projects over the past three decades.
Certifications & Awards
Holds the Qualified Vehicle Modifier (QVM) certification from Ford and the stringent Approved Vehicle Modifier (AVM) certification from Land Rover for its technical facilities.
Highlight Events
Continuously organizes charitable sponsorship activities and participates in building a free automotive vocational education network for Lao youth. Successfully expanded the F&B chain even during economic downturns, helping to maintain the domestic commercial supply chain.
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